Apple are great at communicating to their customers and you have to be as well, make sure, that …
Tag: guidance
Why it’s Important to Really Understand Your Clients
It might be that you go through a consultation and then the client wants to think about it. …
Developing DEPTH™ In Your Clinic
When approached by Aesthetic Medicine to write a by-lined article focused on ‘How To Get DEPTH™ In Your …
You Have To Define What 100% Is For Your Clinical Team
Understanding the flow of work and tracking it are absolutely essential for any clinic, as are getting the …
If Your Clinic Doesn’t Have This It’s Going to Fail
I see a lot of clinics that don’t have a working business plan, and it’s one of the …
Every Problem In Your Clinic Has Already Been Fixed
What exactly do you do? Somebody asked me that not long ago, and it got me thinking. You …
What To Do As A Clinic Owner At Events And Shows
You might from time to time choose to take a stand at some events – they’re a great …
Be A Clinical Consultant, Not A Sales Person
Selling isn’t selling, it a service, you have to ask questions to find out what the client’s end …
Increasing Clinics Profile With PR
Increasing Clinics Profile With PR So, lets say you’ve got a few marketing activities on the go, what …
Sales is About Knowing What The Client Wants
If you’ve ever watched The Apprentice, where Alan Sugar seems to spend his time criticising and firing people, …
